Plastic pollution is harming our planet at an alarming and irreversible pace. Every minute, over 1,500 plastic bottles end up in oceans and landfills, breaking into microplastics that remain for centuries — now even found in human blood, lungs, and organs.

At Good People, we believe water should be pure — in taste and impact. That’s why we move away from single-use plastic and invest in responsible, future-forward packaging.

Our paper-based cartons are FSC®️ certified, made from responsibly managed forests, and contain 76% renewable materials. They reduce dependence on fossil fuels, lower carbon footprint, and are 100% recyclable, supporting a circular economy.

For sparkling and premium offerings, aluminium cans provide a strong alternative. Aluminium is infinitely recyclable, saving up to 95% of the energy needed to produce new aluminium.

Together, cartons for still water and aluminium cans for sparkling create a responsible packaging strategy — minimizing plastic while preserving water quality without chemical risks.

Choosing alternatives to plastic is a responsibility. The decisions we make today shape the health of our planet and future generations.

Good People makes that choice easier — offering safer hydration options and a meaningful way to reduce plastic pollution.

Sustainability is not a trend — it is a commitment. Every small decision matters.